Social networking and Business Performance; The case of Selected Entrepreneurs in Ota, Nigeria.
This research study examined the nature of relationship between social networking and business performance using selected entrepreneurs in ota, Nigeria as respondents. The specific objectives of the study are; (i) to ascertain the extent to which social media networks are used by entrepreneurs; (ii) to find out the purpose for which those sites were visited; (iii) to determine the effect of...
Published at Journal of Business Administration and Management Sciences research, Vol.:2 No.5
Published in 2014
Ogunnaike, O. O. and Kehinde, O.J.
Ogunnaike Olaleke » Ogunnaike, Olaleke is an intelligent, brillant and dedicated individual. He holds a Ph.D in Marketing with specialization in services. He has more than 16 years of teaching experience in University environment. He has published widely both locally and internationally. view full profile
