The Registrars of the Advertising Practitioners Council of Nigeria (APCON) and Nigerian Institute of Public Relations (NIPR) have commended the management of Covenant University and the Department of Mass Communication for the quality academic resources injected into the programme.
The commendation came during a courtesy call to the Vice-Chancellor ahead of the 3rd annual practical presentation/examination of final year students of Organisational Management of Advertising and Public Relations (MAC 415) on Wednesday, March 2, 2022.
The Registrar/CEO, of APCON, Dr. Olalekan Fadolapo, represented by Mrs Ijedi Iyoha, Director, Regulations, Advertising Practitioners Council of Nigeria (APCON), said Covenant University’s initiative of bridging the gap between the town and gown is a resourceful enterprise that must be commended.
Dr. Fadolapo said the exposure given to the University’s graduates has indeed positioned them to excel in the world of work, thus giving them comparative advantage over their peers.
On his part, the Acting Registrar, Nigerian Institute of Public Relations (NIPR), Mr. Kayode Yeku, thanked Covenant University for the Cordial relationship that exist between her and the institute. Mr Yeku said that Covenant has the highest number of student membership of the institute (over 300 student members), the highest of any tertiary institution in the country.
He commended the commitment of Covenant University as a corporate member of NIPR, who has been consistent in meeting every statutory and financial obligation to the institute over the years. Mr Yeku used the occasion of the visit to urge the University to support members of faculty and the corporate affairs unit of the University to be part of the nation public relations conference earmarked for April, this year.
In his remarks, the Vice-Chancellor, Professor Abiodun H. Adebayo, appreciated the leadership of APCON and NIPR, for being active partners in the quest for having graduates that are ready to add value to the world of work. Professor Adebayo said creating a platform for examining our communication students in the field of advertising and public relations is key in helping the University develop and embrace teaching models that readily addresses the needs of industries.
“Being a vision-driven University, we are mindful of the kind of relationship we go into, with focus on maintain excellence both, at the national and global front., that is why we are committed to raising graduates who will not just be professionals, but leading professionals and making them leaders in their various field of endeavours” he posited.
Professor Adebayo said Covenant was mindful of feedbacks from the industry, as it serves as a vital means of consolidating on whatever good things are being done in our teaching model, with the ultimate goal of raising a new generation of leaders.
“We hold relationships like these in high esteem, that is why the ‘Town and Gown’ platform was instituted towards helping our students experience the best from industry experts”
The annual practical presentation/examination of final year students is one of Department of Mass Communication industry based presentations, geared at testing the readiness of the graduating class for industry and world of work.
Also present during the courtesy visit were, the Acting Registrar, Covenant University, Mr Emmanuel Igban; Dean, College of Management and Social Sciences, Professor Abiola Babajide; Director, Academic Planning Unit, Professor Phillip Aizebokhai; Director, Vice-Chancellor’s Office, Professor Omotayo Osibanjo; Head, Department of Mass Communication, Dr Kehinde Oyesomi; and Dr Oscar Odiboh